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You’re paying $40, $60, maybe even $80 per lead. Your phone rings, but half the “customers” never pick up. The ones who do are usually shopping around, asking three other electricians for quotes on the same job.
Sound familiar? You’re stuck in the lead platform trap—paying for shared leads that mostly waste your time and drain your wallet.
If you’re wondering whether to stick with Angi Leads or try something that actually builds your business long-term, this comparison will show you exactly why electricians are switching from pay-per-lead platforms to marketing systems that work.
| Feature | Angi Leads | Destiny Marketing Solutions |
|---|---|---|
| Exclusive Leads | ❌ Shared with 3-5 competitors | ✅ 100% yours |
| Builds Your Brand | ❌ Temporary visibility | ✅ Long-term rankings |
| Quality Control | ⚠️ Low (no call filtering) | ✅ Verified calls only |
| Predictable Monthly Cost | ❌ Pay-per-lead varies | ✅ Flat-rate investment |
| Local SEO & Google Rankings | ❌ Not included | ✅ Core to our system |
| Lead Tracking & ROI | ❌ Basic or none | ✅ Full transparency |
| You Own Your Assets | ❌ Nothing to show when you stop | ✅ Website, rankings, reviews |
| Review Generation Strategy | ⚠️ Basic | ✅ |
Schedule your Full Circuit Growth Audit & Action Plan today.
Here’s what really happens when you sign up for Angi Leads:
Step 1: You pay a per-lead fee ranging from $30-$85+ depending on your market
Step 2: A homeowner fills out a form asking for electrical work
Step 3: Angi sends that same lead to 3-5 different electricians
Step 4: You’re now racing against multiple competitors to call first
Step 5: The customer picks whoever responds fastest or quotes lowest
The math gets ugly fast. One contractor documented paying for 25 leads over two months and only converting one into actual work. That’s a 4% conversion rate on leads he paid $40+ each for.
As one painting contractor put it: “Angi Ads is an absolute waste of time. Don’t do business with them! Throughout these whole 2 months, I’ve only gotten 1 job accepted… it has been nothing but cheapskates up till now. People on Angi Ads do not value professionalism and a painter’s time.”
After working with dozens of electrical contractors who switched from Angi to Destiny, we see these patterns:
One electrician calculated he was effectively paying 35% of his job revenue to Angi after factoring in all the dead leads. That’s unsustainable for any business.
You can’t filter out tire-kickers or specify job size minimums. You pay the same $50+ whether it’s a $200 outlet repair or a $5,000 panel upgrade.
Electricians report constant calls from Angi reps trying to upsell additional services, even when current results are poor.
Multiple contractors describe unauthorized charges, difficulties getting refunds for bad leads, and contracts that auto-renew at higher rates.
Angi’s vetting process is minimal, so licensed electricians often lose bids to cheaper, unqualified handymen.
The bottom line: Angi Leads treats electrical work like commodity service. You’re encouraged to compete on price rather than expertise, licensing, or quality.
We believe in honest comparisons. Angi Leads could work if:
For most established electricians who want sustainable business growth, these scenarios don’t apply.
Instead of renting shared leads, we build you an exclusive local lead generation system based on local dominance:
The difference is simple: Angi makes you compete for shared scraps. We help you dominate your local market so customers call you first.
Schedule your Full Circuit Growth Audit & Action Plan today.
Angi Leads might get you more phone calls. But Destiny gets you more actual jobs from better customers.
Here’s the fundamental difference:
When someone finds you through our emergency electrician marketing during a power outage, they’re not comparison shopping. They need help now, and you’re the local expert they found first.
When commercial property managers see your business ranking #1 for “commercial electrician [your city],” they call you directly instead of posting on lead platforms.
The choice is clear: Keep renting shared leads that force you to compete on price, or invest in marketing that builds your reputation and brings customers directly to you.
Every month you spend on Angi Leads is money that could be building your long-term online presence. Instead of paying $40+ per shared lead, imagine having:
That’s what we build for electrical contractors through our Full Circuit Growth Method. You stop renting visibility and start owning it.
Book your Full Circuit Growth Audit & Action Plan today. We’ll analyze your current marketing, identify missed opportunities, and show you exactly how to generate more qualified leads for your electrical business
Destiny Marketing Solutions specializes in marketing for electricians. Trusted by electrical contractors across the U.S. We help electricians and electrical contractors grow with digital marketing—local SEO, local service ads, Google Ads, and more.
Disclaimer: This article is based on publicly available reviews, user testimonials, and client feedback gathered by Destiny Marketing Solutions. All competitor brand names and trademarks are the property of their respective owners. We aim to provide fair, honest comparisons to help electrical contractors make informed marketing decisions. If you are a representative of a company mentioned here and would like to respond or correct an inaccuracy, please contact us.
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