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Most Common Concerns of Small Business Owners About Cypress Digital Marketing

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“I think remarketing would annoy my potential-customer.”


Remarketing will actually regain the attention of your Cypress visitors and compel them to take another look at your products or services. Since the visitor intentionally paid a visit to your online store, presenting them with relevant ads will not intrude on their privacy nor annoy them.


According to the statistics, click-through rates (CTR) are 180.6% higher among retargeted audiences. They show a desire and curiosity to know more. However, there is a possibility that the CTR will drop over time. Therefore, it is necessary to lift your conversion rates and revise and update ad impressions after every five months on social media sites and search engines.


Remarketing works in favor of your Cypress business and your customers as well!


“Mobile users generate leads but there is a minimum conversion rate.”


Mobile is quick and easy. With one tap here and another there, a customer is deep inside your web store. The standard time for the loading of a web page is only two seconds. This indicates that your Cypress web business has only two seconds to create a positive image in a visitors’ mind. 97% of mobile users abandon their shopping cart when they come across a slow-loading page.


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A mobile user is very likely to follow your advertisement on a social media platform in Cypress. However, if a lead lands on your website and receives a poor response, their visit will not convert.


 Improve your mobile marketing!


“Recently I had a negative review on my Facebook page. It has put the reputation of my business in danger.”


Negative reviews come with a plot twist. Believe it or not, a negative review can actually boost conversion rates by a handsome percentage of 85%! 


When Cypress web visitors see a negative review on a web site or a social media platform, their time in a Cypress web store will increase five times. The more they stay there, the more engagement you achieve. 


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When you see a negative review, take a deep breath and tell yourself: It is okay. This is because having only positive reviews creates suspicion. A mix of random numbers of positive and negative reviews generates authenticity.


Furthermore, you can play along and send a compensatory gift to the offended buyer and win loyalty!


“My business has to stand out but I can’t come up with a scoring marketing strategy.”  


The latest digital marketing strategy for businesses in Cypress today includes personalization. Give your audience something closest to the environment they live in. When you reach the target audience, make sure they feel connected to you. 


Today, the audience seeks personalization of services and products. This year, everything has revolved around the Coronavirus pandemic and lockdowns. Nearly all businesses in Cypress have adjusted their digital advertising strategy accordingly.


Still don’t get it?


Check out #playinside #playfortheworld digital marketing campaign for Nike.  


Brainstorm a personalized idea to connect with your audience!


“After I launch my digital advertisement, what do I do? Sitting hand-over-hand drives me anxious.”


Doubtless to say, traditional marketing is shooting an arrow in the dark. It does not give instant results nor is it able to show concrete progress. However, digital marketing in Cypress is entirely the opposite. As soon as you launch a digital marketing campaign, you can sit back and observe the statistics increasing from the sidelines.


what to do after launching digital advertisement digital marketing solutions (1)


This is one of the most tempting features of digital marketing in Cypress. Therefore, many small business owners find it promising and reliable. Whether your campaign is a video or written content, you have access to the statistics of viewer response, shares, mentions, and clicks.


You know where to pull in the reins because everything happens completely transparently in front of you!


“My partner tells me to hire a content writer. Who reads written material in this era?”


Here lies a misconception. Many small businesses in Cypress fail to realize the significance of content strategy. Unfortunately, 63% of businesses don’t believe in content marketing. 


When we talk about content, we mean a well-written blog or an updated and modified web page leveraging Cypress link building. It is your well-constructed and engaging content that introduces your small business to the target audience via Cypress SEO.


Now, imagine a potential-customer lands on your website but finds charmless and bland content from around two years ago. This will instill confusion and doubt in your customer’s mind. It is not good for a visitor to believe that you might not be interested in engaging with them or that your business is not doing so well. They may prefer to step back and approach your competitor. You surely don’t want this to happen, right?


According to content marketing statistics, 72% of digital marketers and strategists claim that efficient effort put into content writing will boost engagement.


Remember the Share a Coke campaign by Coca Cola from 2011? The internet flooded with hundreds of emotional stories about personalized bottles of coke at different events. If you remember this campaign, then you clearly know the power of content writing in digital marketing. 


Write down your ideas and give your audience a reason to compliment your business!


“I want to step back from digital marketing. My business is running well.”


Cypress local SEO is quite impressive. There are many excelling businesses in Cypress. It is home to large corporations like Yamaha and Mitsubishi. Learn from these giants: you can tone your digital marketing game up or down but never quit it entirely. That would be a big no!


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Yamaha, Mitsubishi, and Siemens are big names in Cypress. Every nook and corner of the world knows these names, yet you don’t see them sitting idle waiting for customers to pour in. Their marketing strategy is always functional.


No matter how big your name becomes, quitting digital marketing can prove fatal for your business!


About Destiny Marketing Solutions


Destiny Marketing Solutions is your go-to option for digital marketing. Whether you own a small business or run a flourishing one, we help you excel and reach your next milestone. In business, we know no stopping.


Call us now and book your appointment!