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Digital Marketing Consultation at the 2020 NORRP Conference

Are you looking to improve your restoration company’s marketing strategies?

The team at Destiny Marketing will be attending the biggest restoration event of the year, the 2020 NORRP Conference. Join us to discuss how we can help you build your web presence and bring in more damage restoration jobs.

The 2020 NORRP Conference will feature nationally recognized speakers discussing the latest technologies and techniques for restoration and remediation, as well as education panels and access to the broadest network of restoration professionals in the country, including suppliers and lawyers.

Destiny Marketing is excited to be a part of this incredible annual event to help you develop a successful marketing strategy for your restoration business and connect you with your customers.

Why Your Company Needs a Digital Marketing Plan?

Digital marketing is a vital part of reaching your customers and connecting with suppliers and other restoration professionals to build your business. We can help you generate new and optimize existing web content to improve your internet marketing strategies. This can create more leads, which translates into more damage restoration jobs.

The Best Digital Marketing Strategies for Restoration Companies

As the restoration business is typically seasonal, you must tailor your disaster restoration marketing strategies to target your demographic in a timely and relevant manner. Unfortunately, traditional marketing tactics for restoration companies such as brochures and print ads can take too long to reach your demographic and can leave you overlooked by potential customers.

Internet marketing is fast and effective and should be an integral part of every restoration company's marketing strategy. It is a cost-effective method to reach as many potential customers as possible.

An effective digital marketing plan for a restoration company should use multiple strategies to maximize exposure and generate leads. Here are some of the best internet marketing tools to incorporate into your digital marketing strategy for 2020.

  • Search Engine Optimization

Search Engine Optimizations is all about web presence. The greater your web presence, the better your chances of finding your target demographic and driving traffic organically to your site. By optimizing your web content with relevant keywords and links, you appeal to search engine algorithms, which increases your page ranking and improves your chances of attracting new customers.

Ideally, you want to be one of the top ten ranked damage restoration websites, putting you on the first page of Google. Anything beyond page one reduces your exposure as customers rarely click further than the first page. However, it can be challenging to know which keywords and phrases will boost your ranking.

Managing your website and optimizing your content is a full-time job. Destiny Marketing is committed to boosting your visibility and driving traffic to your site through integrated SEO marketing strategies. We use the latest keyword search software to determine the most relevant keywords for your webpages and carefully monitor on-page and off-page SEO.

  • Social Media Marketing

Social media marketing is one of the fastest-growing marketing trends for 2020 and is no longer optional when it comes to digital marketing. Social media gives you a direct line to your customer base and leverages word-of-mouth marketing on a global scale.

The goal of social media marketing is to educate and entertain, but also to drive traffic to your website and generate leads. But, to achieve a successful social media marketing strategy, you need to be familiar with the platform and understand how your target demographic uses it.

There are also built-in algorithms that are always changing. This can reduce the number of potential customers who see your posts and engage with your content.

An organic and flexible social media marketing plan is the key to successfully driving traffic to your site and increasing your company's revenue. At Destiny Marketing, we understand that building a social media marketing campaign takes time and should focus on what you do best: restoring homes and helping families in need.

You can concentrate on repairing and rebuilding homes, and Destiny Marketing will develop a damage restoration marketing strategy tailored to your business with our selection of Social Media Marketing packages.

Don't miss out on the best opportunity to build your business with Destiny Marketing at the 2020 NORRP Conference. Head down to our booth at the 2020 NORRP Conference center to talk with our team about how we can integrate internet marketing strategies into your current marketing plan. Or, contact us at (713)-804-4603 to request a quote for digital marketing consultation and let us help you rebuild lives.